Throughout an online redesign, clients always ask, “What about the content? Can we use any of our existing content? What type of new content should we create, but most importantly who will manage it and how?”
These are the questions a Content Strategist answers for each digital engagement, whether it’s online or mobile. This talk will define:
Presenter Bio
Stephanie Hale earned her Master’s in Publishing at NYU before she joined Avenue A | Razorfish as a Content Strategist and leading consultant to Condé Nast, where she created award winning work for their online magazines—Portfolio.com and WWD.com. Since then, she has relocated to Cleveland and is defining and leading the Content Strategy discipline at Rosetta Marketing.
Meeting cost
Directions
Progressive Insurance 6300 Wilson Mills Road Mayfield Village, Ohio 44143 The Progressive Campus is located off the Wilson Mills Road exit on I-271. Check in at the Visitor's Center in the West Building at the 6300 Wilson Mills Rd. Campus. The meeting will be in the Campus 1 West Lower Wintergarden room.
Progressive Insurance 6300 Wilson Mills Road Mayfield Village, Ohio 44143
The Progressive Campus is located off the Wilson Mills Road exit on I-271. Check in at the Visitor's Center in the West Building at the 6300 Wilson Mills Rd. Campus.
The meeting will be in the Campus 1 West Lower Wintergarden room.
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